Information collected automatically
Boeing uses various digital analytics tools to collect data for metrics, fraud prevention, and service improvement purposes and to customize the content and layout of our pages for each individual visitor. Each time you visit Boeing Services, we may automatically collect certain types of information. Some examples of information automatically collected are as follows:
Your IP address and approximate physical location, MAC address, browser type, operating system, device-identifying information, type of computer or device, and type of Web browser software, the specific webpages visited during your connection, and the domain name from which you accessed the Boeing Services.
Information about your browsing behavior, such as the date and time you visit the Boeing Services, the areas or pages of the Boeing Services that you visit, the amount of time you spend viewing the Boeing Services, the number of times you return to the Boeing Services and other clickstream data.
We may use “cookies” of different types to recognize your device. A cookie is a small text file that a website, online application, or e-mail may save to your Web browser and/or your device memory for use in subsequent visits to the Site or other sites. See below for more information on cookies.
We may use web beacons, match scripts, pixel tags or similar technologies that allow us to know if a particular web page was visited, an e-mail opened, or links in the email used. In some instances, these technologies may allow us to match activities with particular users.
When you visit Boeing Services and you have not otherwise identified yourself (e.g., via registration with a Boeing Service), our web servers automatically recognize your domain name, but not your e-mail address. We also collect firmographic information about your company, if you are visiting Boeing Services from your company domain. We collect the domain name and monitor general site use and traffic patterns to improve the Services that we offer.